Reflection of succession
Today we ended the class with the Ilapak case. At the very end of our passionate discussion Ed suggested it is an option for family businesses to plunge children, i.e. potential successors in at the deep end. Let them make their own experiences, mistakes and thus show if their capable of successfully running a business, without the permanent help and guidance of a mentor or coach, which could be an experienced, wise employee working for the business for several years.
The way our parents founded a business was quite the same and in my case it is definitely true. My father had no guidance, he could not ask his father any question about the products or the industry. Since my grandfather operated in a completely different industry and my father founded his business himself. In this sense he was isolated and the only possibility he had was to prove himself through becoming successful, that he is able to run the company. It was a matter of sink or swim.
I am not sure if it is necessary to do so, when transmitting the family business from one generation to the other. I also do not want to say here that spoiling children is good either. Finding a compromise between the two might be a reasonable solution. I make this claim because of the following: imagine, referred to our Ilapak case, Guy who manages the business in the US, fails to successfully run the company. Imagine he completely fails and goes bankrupt, he really screws the business up. Hundreds, maybe even thousands of employees will be unemployed, they lose their income, their security and face serious issues in their lives. What I want to state here is that as managers, owners, we have a social responsibility that should not be hazard, only because one successor has to prove his ability and capability of succeeding in the family business. This also underlines and even emphasizes how tremendous the pressure upon the founder is to find an appropriate, qualified successor to whom to hand over the business. When I personally thought of succession, I always took the viewpoint of the successor, of the children, simply because I might be a successor one day, it was easy for me to identify with this role, cause it will affect me. So, I completely disregarded and underestimated how difficult the situation is for the founder, i.e. for the generation that will hand over. Now, for the first time I understand why founders often do not want to plan succession.
What I also learned today was to focus on the business and not on the family. One clearly has to differentiate these two. And most of all emotions do not belong into the field of profession and business.
I think it is the decision of the founder of the family business who will be the successor. This is a decision which is so difficult to make. A father who has several children, normally wants to treat them equally (at least this is the case in Western society). The founder has a responsibility towards himself to make sure the business he developed, survives and stays successful. He also has a responsibility towards employees, who are dependent on their incomes in order to make a living. And lastly, he has a responsibility towards his children, i.e. a father wants his children to become happy and enable them to do what they want. In this sense a family business should be seen as a great opportunity, but not as an obligation.
This raises the question of how to select between ones own children or maybe even choose an external? From what I learned I can argue that rationality is the most important factor while taking these decisions. In order to make succession prosperously it might also be of importance to consider these aspects:
Think ahead, try to start early, exclude emotions when it comes to business and differentiate between the family and the business.
What is your opinion on this? Do you think other aspects are also important, if so, which?
Please feel free to comment! :))
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ReplyDeleteHi Isabell,
ReplyDeleteI think your post is very interesting and useful as this addresses all successors as well as those people who are planning to hand the business over to the next generation. In addition, I personally am also in a way affected by this issue.
I also agree that the current generation should try to find a balance between a) teaching the future successor (thus the daughter/son) about how the industry and the company in particular really work, and b) to give him/her enough freedom to make ones own experiences.
But I think the requirement for giving this freedom is, that the son/daughter has at least basic professional experience, for instance by having worked for other companies after graduating from university and before entering the family business, because otherwise this “freedom” will definitely have the consequence that the future successor will make serious mistakes that this is not just a matter of “making own experience” because he/she really destroys something.
On the other hand, I personally could imagine that employees do observe those future successors a lot, especially if they know that they have just graduated from university, and if they recognize that the owner’s daughter/son is taught by him (or an older employee/“mentor” of the company) for every bigger step he/she does, employees will seriously have difficulties in developing trust and respect towards this future successor, being a person that will be responsible for the company and thus their workplaces some day.
Therefore, your post is closely linked to one of my previous posts, when I asked how to manage such a situation of “teaching the next generation”. Thus, I would like to seriously ask you, including Ed, which is the best way of handling this? Or can this only be done professionally if the owner’s son/daughter has been working for other companies before?
Sarah
Hi Sarah,
ReplyDeleteI totally agree with you! Especially in regards to the aspect that future successors first have to make their own professional work experiences in other companies, before they are going to enter the family business.
By doing so the successor learns in other companies, observes and applies different working styles. These can be helpful to successfully run the family business and maybe even change the way business has been made in the past. Changes are inevitable, they lead to innovation and without them the business is stagnant.
Furthermore as you already touched on, employees might accept, approve and respect a successor who already successfully developed his own professional career and worked for other companies much more than one who just came from university.
As I think the successor should not take over the management of the family business immediately, just after entering it. It might be reasonable if he/ she works in different departments, learn the ropes and make him-/herself familiar with the business itself.
Hi Isabell and Sarah,
ReplyDeleteI agree with you on most of the points you are making. Succession is a long term process and the Pre-Entry Phase, when the successor is usually not a full time working member of the firm but is involved through family discussions and part time employment in it, is fundamental.
I strongly believe that during school years successors should be exposed to their family business environment and encouraged to gain experience within the family business through summer internships. This would be a valuable experience as the successor would:
- gain prior knowledge of the company,
- become familiar with the working environment (e.g. employees)
- develop specific and necessary skills
Moreover, this will make it easier for the successor to gain acceptance and achieve credibility within the firm.
However, successors, after the completion of their education, should gain experience in an external business firm. What are the benefits?
- The successor is exposed to other working environments
- With increased globalisation and the development of new technologies, external experience would allow the FOB to compete effectively with other businesses
- Outside experience provides the successors with experience in developing new strategies
- It also allows the successor to establish himself/herself within the firm in a more credible manner
Surely, the existence of a solid and quality father- son/daughter relationship is of vital importance to have a smooth succession process.